Blow is the developer behind the 2008 classic 2D puzzle-platformer Braid. The talk is interesting for two reasons. The first is the glimpse it gives into the mind of the man. Second, and more importantly, this is the first time I've heard a game designer talk about allowing design to be led by content, in the way a writer or musician might talk about their creative processes.
Blow talks about sitting back to observe the truth inherent to the systems he's created, and then refining, building and curating what comes from that.
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It's a fascinating talk if you have 45 minutes to spare.
